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QuarkXPress 2015 introduces following text variables that work in all layout types – Print, eBooks and App Studio.
Content Variable types:
Predefined Variables – These text variables are predefined and available in every project opened/saved in QuarkXPress 2015, and you can insert these in text flow without defining the content source. Following screen grab shows default text variables you can use straightaway from Content Variable palette which can be invoked from Windows menu:
Further to above pre-defined variables, you can create following additional text type variables. You need to choose New variable from the Content Variable palette and select these variable types from a popup provided.
Custom Variables, with this option you can combine a text string with other pre-defined variables to make a combination.
Running Header, this variable type allows you to choose source data within the document by referring to a paragraph or character style sheet. This variable type can be applied in the master page so that the running headers are automatically updated. For example, a left side page can have book title and on right side page can have Chapter/Section title.
Page Reference, this variable is used to create a reference to an existing layout object using Anchors (existing feature) and allows you to refer the object elsewhere in the document with the page number where the referred object is present. You have a check box to generate hyperlink automatically for such page references.
The hyperlinks are exported in PDF output too. Also, the referred page number will auto update if the object with Anchor is moved or flowed to different page due to layout or content changes.
Static Text, with this you can create a simple static text variable that can be inserted throughout the document. For example, you want to refer a company name across the document consistently and want to make any changes to it in one go, this variable can be useful.